- Hosted across 3 pandals in the city, the brand challenges consumers to create the tallest chocolaty tornado
Kolkata, 29th September 2022: Candyman Fantastik, one of the most admired brands known to delight consumers with its delectable chocolaty offerings, is all set to present a unique #FantastikTornado Challenge to pandal visitors at Sreebhumi, Tala Pratto, and Tridhara Pandal from September 30 to October 4, 2022.
Aiming to create an unforgettable chocolaty experience for consumers during Durga Puja, the Fantastik Tornado engagement zone invites consumers to the chocostick tower and encourages them to swirl a chocolaty tornado, by rotating a wheel that is set up inside the tower. To provide a fun-filled and interesting experience to visitors at the pandals, 2 participants will compete in creating the tallest tornado. Both the participants will receive complementary Candyman Fantastik Chocostick, while the winner who gets the chocolaty tornado out of the chocostick first, will be presented with exciting gift coupons.
Further to this, the brand will also be launching this activity on social media through its #FantastikTornado challenge on Instagram. All the participants competing in creating the chocolaty tornado will be eligible to participate in the challenge. Here, a contestant will have to click a selfie/photo with the tornado created, then post the same on his/her Instagram, tagging Candyman Fantastik @candymanfantastikofficial and challenge 3 of his/her friends to create their chocolaty tornado by tagging them. The top 10 whackiest entries will stand a chance to win exciting hampers from Candyman.
Candyman Fantastik delights consumers with its distinctive offering of wonderfully generous choco-crèmeinside a crunchy wafer stick.
Commenting on this initiative, Anuj Rustagi, Chief Operating Officer – Chocolates, Coffee and Confectionary, Foods Division, ITC Ltd, said, “We are excited to join the vibrant celebrations of Kolkata’s most anticipated Durga Puja festival. Through Fantastik Chocolaty Tornado we aspire to bring joy and cheer to our consumers as they enjoy the festivities with their family and friends in the engagement zone at the pandal”.
Date: September 30 to October 4, 2022.
Location: Sreebhumi, Tala Pratto, and Tridhara Pandal.
Time: 2:00 PM to 2:00 AM